Personalized programming: the future of television with AI

Imagine a television that understands your tastes, learns from your choices and offers you tailor-made content. At Telefónica Innovación Digital w e are making this idea a reality with the help of artificial intelligence. We launched a research session with users to make it possible.  

We need people to participate in the study on Thursday, December 19, 2024, in person at the Human Experience Lab located in Distrito Telefónica (Madrid).  

For participating, you will receive one double invitation to the next recording of the Movistar Plus+ program, Ilustres Ignorantes in Madrid for the month of January 2025.   Join us and help us with your opinion and experience!